My Challenge is about choice...


The choice to keep your fuel discount and points, or donate them to a local Community Group.

What is the My Challenge Programme?

The My Challenge Programme is a community-based fundraiser and loyalty programme designed to support local organisations that are important to each participating Challenge retailer’s community. My Challenge allows customers to donate their fuel discount earned to the participating Challenge retailer’s elected Community Group.

Members of the My Challenge programme also earn points for their spend, which can be redeemed for rewards in-store. Members can also choose to donate their points to the participating stores Community Group. Terms and conditions apply.

The My Challenge programme is facilitated through Goody so if you already have a Goody card you just need to scan it at your local participating Challenge retailer.


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